"Demon Slayer: Infinity Castle Arc" merchandise becomes a frenzy! Fans rush to over 70 theater products, drawing attention to anti-resale measures.

"Demon Slayer: Infinity Castle Arc" merchandise becomes a frenzy! Fans rush to over 70 theater products, drawing attention to anti-resale measures.

2025年07月17日 17:00

🔥What is "Demon Slayer: Infinity Castle Arc"?

The latest theatrical release of the anime "Demon Slayer," which has become a social phenomenon, "Infinity Castle Arc: Chapter One," will be released nationwide in Japan on July 18, 2025. This work depicts the first part of the "Infinity Castle Arc," which is the climax of the original manga, where the final battle between the Demon Slayer Corps and Muzan Kibutsuji finally begins.

The stunning visuals, powerful sound, and character portrayals that bring fans to tears have already received high praise at preview screenings, and there are high expectations for the merchandise rollout.


🎁Featured Theater Merchandise Lineup

The theater-exclusive merchandise, available from July 18, 2025, includes over 70 items. The following items are particularly noteworthy:

Product NameDescriptionPrice (tax included)
Acrylic Stand (each character)Tanjiro, Nezuko, Giyu, Shinobu, and others1,320 yen each
Postcard SetIncludes 6 Infinity Castle visuals990 yen
Tote BagLarge capacity with Demon Slayer logo2,200 yen
Random Can Badge10 types / Blind packaging550 yen
Memorial Clear File SetInfinity Castle battle illustration880 yen
Film-style BookmarkRecreates famous scenes in film style770 yen

There are plans to limit the number of items each person can purchase, but all items are highly popular, and long lines from early morning and concentrated access to online stores are expected.


💬Fan Voices: "I want them all! But... I'm scared of resellers."

On social media, ever since the merchandise information was released, fans have been expressing their joy with comments like "I must buy this," "I want to complete the collection," and "I'm going to the theater on release day." However, there are also concerns about resellers buying everything up.



▼Representative Fan Comments (from X)

  • "70 theater goods are too much, but they're all so cute!"

  • "Resellers, please stop. It's the worst when I can't buy my favorite character's goods."

  • "Infinity Castle will make me cry, so I want to keep memories with the goods..."


⚠️"Resellers Stay Away": Fans' Renewed Vigilance

In recent years, theater goods for anime films have become easy targets for reselling, with past instances during the releases of "Jujutsu Kaisen" and "Slam Dunk" where items were listed at high prices on flea market apps like Mercari. For "Infinity Castle Arc," there is a high possibility that popular character acrylic stands and limited edition goods will become premium items, prompting fans to call for measures.


🛡What Are Theaters and Organizers Doing?

Some theaters plan to implement the following anti-reselling measures:

  • Purchase limits (e.g., 2 items per person per product)

  • Posting notices prohibiting reselling

  • Printing purchaser information on receipts

  • Introducing a ticket system for online sales

These measures are drawing attention as part of efforts to create an environment where true fans can obtain goods at regular prices.



🌐Why Is Reselling Anime Goods a Problem in Japan?

In Japan, the culture of "supporting your favorite" is deeply rooted, and official goods of anime and idols are seen by fans as symbols of "memories" and "gratitude." Reselling for profit in this context easily provokes emotional backlash.


Especially for items that are "limited edition," "theater-exclusive," or "commemorative goods," which may never be available again, price inflation due to reselling is often viewed as an ethical issue.



🌍Message to Foreign Fans: "Respect Japanese Anime Culture"

Cases of foreign tourists and overseas fans coming to Japan to purchase theater goods are increasing, but in Japan, the act of "reselling" itself is culturally criticized. Overseas fans are encouraged to understand this value and purchase responsibly.



🔮Future Developments and Expectations: Anticipation for Subsequent Chapters

The "Infinity Castle Arc" is planned to have multiple chapters, and it is expected that merchandise offerings will increase with each release. In response to the current feedback, the organizers are expected to come up with further innovations to ensure "a satisfying merchandise purchase experience for everyone."



📚List of Reference Articles (click to view)



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