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AI Revolutionizes! The Shape of "Vows" Delivered by A.I. ― Cutting-Edge Wedding Tech Transforming Wedding Preparations

AI Revolutionizes! The Shape of "Vows" Delivered by A.I. ― Cutting-Edge Wedding Tech Transforming Wedding Preparations

2025年07月14日 01:51

1. The Era When Algorithms Construct "A Dream Day"

An article published on July 12 in The New York Times symbolically depicted the rapid penetration of AI in the bridal industry. A couple from New York, Kayla Lopez and Eric Nunez, input three conditions into ChatGPT: "120 guests, a $40,000 budget, and bohemian chic." Based on the timeline and vendor candidates suggested in just 90 seconds, they completed the initial design, which traditionally takes 60 hours, over a weekend. The article remarked, "This is the moment when the common notion of 'wedding planning equals stress' is being rewritten."Facebook


2. Cost Reduction Effect—A Difference of Up to $10,000

This trend is also supported by numbers. In a case reported by People in 2024, Maria Cortese from the suburbs of New York used ChatGPT to generate negotiation texts for photographer estimates, ultimately saving between $5,000 and $10,000.People.com


Furthermore, Zola's annual survey "First Look 2025" revealed that 90% of respondents said they would use AI in some form. Although the average cost reached a record high of $36,000, AI users spent an average of $3,200 less than non-users.Axios


3. Full-Scale Entry from the Industry Side

Major companies are not staying silent. The largest dress retailer, David’s Bridal, announced the beta version of the AI "Pearl Planner" in June, which centrally manages all processes. It optimizes estimates in real-time and allows instant AR previews of the chosen dress and flower arrangement colors.davids-bridal.newswire.com


Meanwhile, in the startup scene, LA-based Nupt.AI showcased a prototype that completes venue searching and guest management using a voice interface with GPT-4o. Investors lined up at the demo day venue, with some calling the wedding tech market the last frontier of SaaS.demoday.la


4. Enthusiasm and Confusion on Social Media

4-1. "#AIWedding" Rapidly Rising

Immediately after the article was published, "#AIWedding" trended on X (formerly Twitter). Posts praising the trend, such as "No more all-nighters searching for vendors!" and "AI arranging seating charts is a godsend," flooded in. On the other hand, criticisms like "Vows written by AI are empty" were also common. A Reddit post about a couple arguing because one partner left the vow speech entirely to ChatGPT garnered over 3,500 comments, sparking debate.People.com


4-2. Influencers' Utilization Techniques

Wedding SEO expert @SaraDoesSEO cautioned, "AI-generated invitation designs might have duplicates found through Google image search. Fine-tuning is essential." Wedding DJ @SiouxFallsDJ shared a practical example, "Generated a BGM playlist in 3 minutes with AI → Arranged on-site," earning 10,000 likes (Threads post). 💍


5. What Do Experts Think?

5-1. The Planner's Role as "Editor"

Katia Talic-Martin, a planner with 20 years of experience in New York State, says, "AI is the groundwork. We polish the final 10% as 'translators of emotion.'" She analyzes that the value of human intervention will shift to "the ability to understand cultural nuances and drama of both families," and the fee structure will shift to "advisory billing."People.com


5-2. Legal and Ethical Risks

・ Copyright: Cases have been reported where AI-generated vows and invitation texts resemble existing content, leading to the removal of wedding live stream archives.
・ Privacy: Some startups have been noted for weak data protection when passing guest lists and wedding schedules to external APIs.
・ Fairness: There are also concerns about "advertising bias," where algorithms prioritize high-cost vendors.


6. Can "Authenticity" Be Regained?

While the time-saving aspect of AI is welcomed, there are continuous lamentations about the dilution of the "handmade feel." Bridal culture researcher Alison Kalman draws on history, saying, "When planners emerged in the 20th century, there was criticism that 'family bonds are weakening.' It's inevitable that technological innovation will shake the meaning of rituals, but ultimately, culture has chosen the path of coexistence." A trend of "analog return," where brides and grooms prepare handwritten messages for guests behind the scenes, is also emerging.


7. Future Timeline: Roadmap to 2030

YearMajor PlayersExpected AI FunctionsImpact on the Industry
2025Zola, Pearl PlannerReal-time Budget Optimization5% Reduction in Planner Costs
2026Apple InvitesInvitation Generation and AR Preview15% Reduction in Mailed Invitations
2027Meta EventsVR Preview Tours8% Increase in Venue Contract Rate
2028Nupt.AIFull Process Management via Voice Dialogue30% Share of "No-Planner Weddings"
2030TBDComplete Automated Setup with Multi-AI CollaborationHuman Planners Become "Supervisors"


The use of AI by Apple Invites is based on Wikipedia descriptions.Wikipedia


8. Conclusion—The Intersection of "Love" and "Automation"

AI weddings offer not only "efficiency" but also the greatest gift of "time" to couples. However, we have entered an era where the question is "how to spend that time." Will people use the time saved from reduced tasks to engage more deeply with guests and family, or will they push AI further in search of new performances? A bride consulting with ChatGPT over her smartphone while her grandmother offers a hand-sewn ring pillow—that kind of mixture is the "reality" of 2025.



Reference Articles

How AI is Changing Wedding Planning
Source: https://www.nytimes.com/2025/07/12/fashion/weddings/ai-wedding-planning.html

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